Trade Area Basics – Part 1,The Radius
Trade areas are not a new thing by any means but they are often misunderstood. Sure they are a way to show where people tend to be based on location and distribution of target locations. Most people start with a simple Radius. The Radius While this is useful in a simple yet standard setup, it could miss very important items like physical and mental boundaries. Kind of like this sample. While we are showing a 3 Mile radius, we…